Digital Advertising Manager

Thank you for considering a position with Koch Auto Group. We’d like to share a bit more about us to help you get a sense of what it’s like to work here:

• View our LinkedIn -> https://www.linkedin.com/company/koch-auto-group & https://www.linkedin.com/company/koch-ford-lincoln
• Read our Core Values -> https://www.kochautogroup.com/core-values/
• Our Businesses -> https://www.kochautogroup.com/our-locations/
• Our Corporate Team -> https://www.kochautogroup.com/corporate-team/
• Interview Process -> https://www.kochfordlincoln.com/pages/our-promise-to-applicants 

Who Are We?

We're Koch, an Auto Group from Canada! We own and manage franchised Ford, Lincoln, and Airstream dealerships across Alberta, Canada. We’ve been in business for over 50 years and employ over 300 people. We work in small teams. Small teams are fast and accurate. Small groups mean less bureaucracy, less management, and more getting things done.

About You.

Are you a PPC Ninja? Did you choose PPC as a career because it just 'clicked' with you? If the answer is yes, then please read on.

We're looking for someone who loves Digital Ads and Google Analytics! Our ideal candidate is enthusiastic about Pay Per Click (PPC) with 2+ years of experience in Google Ads, and Facebook with proven results. It would be best if you craved setting your course. At Koch, things move quickly, and meetings can occur randomly. You always have complete control of your day, but you need to make things happen without someone directing you.

This is a permanent, fully remote position, allowing you to work from anywhere. The right candidate will be a professional capable of completing projects on time, working well with others, communicating effectively, and paying strong attention to detail.

Please note: This position requires a full-time commitment and exclusivity. To ensure the best performance and focus, we ask that candidates do not hold another full-time job while employed with us. If you are currently employed full-time, you will need to resign from your current position before joining our team. We offer competitive compensation in recognition of your commitment and dedication.

What You Will Need To Succeed.

• At least two years experience in Pay per click (PPC) campaign management
• Experience configuring tracking tags
• Proficient in Google Ads + Google Analytics
• Experience running multiple accounts with measurable results
• Provide useful insight to the Google Ads account
• Follow PPC best practices
• Excellent reporting and analysis of results 
• Work autonomously, and you need to keep yourself accountable for both your growth and the quality of your work
• You enjoy collaborating with the Marketing Team 
• Excellent attention to detail, writing, and grammar skills
• You can respond fast to anything thrown at you
• You continually learn about your profession and care more about PPC than anyone on the team

Nice To Have, But Okay If You Don't.

• Automotive experience
• Certifications
• Ecommerce experience with Shopify
• Experience with lead generation campaigns and strategy
• Automation integrations

What You'll Do.

• Refine or define our digital ad strategy in PPC, and industry marketplaces 
• PPC campaign creation and management, and tracking
• Digital Ad creation, conversion tracking, proper segmentation
• Monitoring campaigns for Koch Ford, Koch Lincoln, DK Ford, and Koch Athabasca, Airstream of Edmonton
• Monthly campaign results analysis and reporting
• Account optimization
• Auditing tag implementation in Shopify 

Location: Anywhere You Want.

The current team is in Edmonton, the capital of Alberta, Canada. This position is a 100% remote, but we do require your availability to have set office hours that align with our team.

Compensation and Benefits.

• All Canadian National Holidays are paid time off
• 10 paid vacation days after 12 month employment
• Professional development, we will pay for classes, conferences or webinars to keep you sharp 

Applying Is Simple.

We will only consider qualified candidates. If this is you, send us a one-page resume and the following questions:

• Tell us why you'd be a good fit for this role.