Customer Reviews
Koch Ford Reviews | Trusted Ford Dealer in Edmonton, Alberta
Koch Ford Lincoln is proud to serve Edmonton and surrounding communities with a focus on customer service, professionalism, and a dealership experience built on trust and transparency. Our customer reviews reflect the way we work every day, from our sales floor to our Ford service department.
We're also honoured to have received the 2025 Ford Diamond President's Award, marking our sixth consecutive year earning this recognition. This award is given to top-performing Ford dealers in Canada and reflects our ongoing commitment to customer satisfaction, dealership excellence, and the people we serve across the Edmonton area.
Read our latest customer reviews and see why so many Edmonton drivers choose Koch Ford for their next Ford truck, SUV, or car, as well as for ongoing maintenance, parts, and service needs.
2,517 reviews
By far the worst dealership I have been a Part of ! My first bad experience was back in Feb 2014 when I wanted to buy a new Ford Fusion 2014. The sales representative thought he could fool me with his… MoreBy far the worst dealership I have been a Part of ! My first bad experience was back in Feb 2014 when I wanted to buy a new Ford Fusion 2014. The sales representative thought he could fool me with his numbers. Seriously? and that too to a brown guy who holds a masters degree in Finance. I told him how lame his calculations were and apparently the system made its first mistake. Lol The only reason I came back to Ford Koch last week was because none of the other dealers had a wheel lock key set in Stock. The service representative told me it would cost me 30 minute workshop time plus a new wheel lock key set which is around 65CAD. So a total estimate of 125 dollars plus tax. Later he suggested normal lugs would be cheaper and he gave me a quote of 134 dollars plus tax ! I dont understand how that works to be cheaper. He charged me 80 dollars for 30 a minute job. When I told him labour charge should be 60 based on ur previous estimate, he said he had never said 30 minute workshop time costs 60, which is true but u don't need to be Einstein to solve a linear equation with one unknown. Do you guys seriously train your employees on how to cheat your customers? The only reason I see this establishment getting a 4.6 rating in Google reviews is either cos its been reviewed by Koch Employees or the Koch Customers haven't gone around searching what other dealers provide ! Less
I have regularly changed the oil in here since 2015, but I am extremely disappointed with the oil change service that I received 2 days ago. The invoice shows they used 6 liters BULK 5W30 oil this tim… MoreI have regularly changed the oil in here since 2015, but I am extremely disappointed with the oil change service that I received 2 days ago. The invoice shows they used 6 liters BULK 5W30 oil this time, but all the previous service invoices shows they used 5 liters 5W20 oil. I was curious about what happened. I checked the 2015 ESCAPE Owner's Manual, and the manual recommends, for 1.6L EcoBoost engine, oil capacity is 4.3 qt (4.1 L), and oil type is 5W20 (2015 ESCAPE Owner's Manual, page 269). So, I called them. They insisted that my car “took 6 liters of oil, typically your vehicle takes 5.7 liters of oil”, but when I told them what my previous invoices and the Manual show, they told me I could come to shop and change the oil. However, when I got to the shop, they just explained the invoice was wrong. I would like to trust invoice, so I insisted that I would like to use 5W20 oil and have correct oil level. Finally, they reluctantly agreed to change the new oil. About half hour later, they told me I could pick up my car and they would not refund the cost of the extra liter oil. In the whole process, they just made up excuses without saying a word “sorry” and treated me like an idiot. Based on their attitudes, I still doubt if they really changed the oil to 5w-20. Update: The second day, I received a call from their Assistant Service Manager Blair, and we discussed how to really solve my concerns. As a result, I decided to give credit to him for taking positive action to address my concerns. I will come back to Koch for regular car maintenance next time. Less
I'm happy to know that Brett Walker is at another ford dealership. I bought my 2010 F-150 a year ago from another dealership in Red Deer. Including myself my entire family has bought a vehicle fro… MoreI'm happy to know that Brett Walker is at another ford dealership. I bought my 2010 F-150 a year ago from another dealership in Red Deer. Including myself my entire family has bought a vehicle from Brett including a number of friend and our running tally is 18 vehicles sold to my friends and family. He's an incredible salesman and works hard for his customers. He brings his A game with every sale and every inquiry. Wherever Brett is selling vehicles will have mine and my friends and family's buisness. I look forward to dealing with Brett Walker again in the future. Koch Ford has made a great decision on bringing him to their sales team and look forward to bringing my buisness to your dealership. Less
Awesome service! Concise and quick!! Got everything I wanted, and they are great folks to deal with. Love my new truck! Thanks for everything Brett!
Brett Walker is a very caring and understanding salesman. He didn't waste my time and asked the right questions to find me the perfect vehicle.
I have only dealt with the Service department, but they have been absolutely amazing! Accomodating, informative, and kind. By far the best Ford dealership I have set foot in. Thank you for everythi… MoreI have only dealt with the Service department, but they have been absolutely amazing! Accomodating, informative, and kind. By far the best Ford dealership I have set foot in. Thank you for everything! Less
